Currently Reading


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Technology, Marketing, Ethics & Movies

Technology Paul Heinz wrote a thoughtful essay on Lost Arts.  It is a riff on all of those things that we used to be able to do. Now, technology has changed things, mostly for the better, but it is fun to wax nostalgic.

Marketing: Mental Floss has a good article on the marketing of the movie Coraline.  Lots of good tidbits here, but what hit me most was the viral marketing campaign around the alphabet cards.

Ethics: Freakonomics looks at the law of unintended consequences in two articles and how it affects the disabled.

Behind the Scenes: On my list of all time favorite movies is Raiders of the Lost Ark.  A transcript of the story conference between George Lucas, Steven Spielberg and Lawrence Kasdan (the writer) has been posted to the web.  Lots of interesting examples on how creative people think and then execute in the film.

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